Internet Advertising Schemes to Avoid

Rebecca Gilbert

 For those of you who have Home Businesses on the Internet,
you know by now that you have to develop a steady stream of
traffic to your website in order to produce enough sales to
grow and substantiate your business. Bottom line…no traffic
= no sales. No sales = failed business. 

During my two years on the Internet, I have tried many forms
of advertising that have been less than successful. I am
writing this article to all the “newbies” out there who
flock to these forms of advertising because they are easy
and free, and after these advertising methods have produced
none of the desired results, they leave with a feeling that
they have been scammed and that the Internet is not the
virtual marketplace that everyone has raved about. In
reality, the Internet is the virtual marketplace of the
future and is producing mind-boggling sales for the
entrepreneurs who are pursuing effective advertising
methods. 

The first form of advertising that leaves the worst taste in
my mouth is called FFA advertising (Free for All). In my
opinion, FFA sites prey on “newbies”, promising that they
will put their ad on thousands of websites, often supplying
the newbies with automated software so they can accomplish
this with one click of the button. Then their ad is placed
on thousands of different FFA sites at one time. What they
don’t tell you is that these pages your ad is placed on are
never seen by the general public, because they aren’t listed
in any search engines, directories, or any of the mainstream
traffic locations. To add insult to injury, while you’re
using the automated software to place your ad on a thousand
FFA pages, millions of other newbies are doing the same
thing. There isn’t enough room on these FFA pages for all
the incoming submissions, so your ad may be on these FFA
pages for 30 minutes max, and is then dropped.

 The real scam behind these FFA sites is that you have to
provide your email address in order to submit to them. These
email addresses are a free for all for whoever wants to use
them. Your inbox is then bombarded with hundreds if not
thousands of junk emails each day of people wanting you to
join their opportunity. 

The next advertising method that produces less than desired
results is the surf for clicks programs. While these are not
half as bad as the FFA sites, they are about 99%
ineffective. Basically, the way the surf for clicks programs
work is that you are required to view various websites for a
short period of time, for every website that you view, you
will earn a credit. If you look at ten websites and earn 10
credits, your website will in-turn be shown to someone else
10 times. Let’s look at this surf for clicks logically. Who
are you advertising too? You are advertising to other
network marketers and Internet business owners. If they
already have a business, then how many do you think will
sign up for yours? What are they looking for? They are
looking to get traffic, the same as you…they are NOT looking
to sign up for another program or purchase a product. 

You must understand that you need to put your opportunity in
front of the general public. Where does 85% of all the
Internet traffic come from? It comes from the Search
Engines. Getting a listing in the search engines is also
“targeted traffic”. Meaning that someone has to input a
keyword combination that is associated with your website,
and when your site is displayed, its because your site is
specifically targeted to what they are looking for. When
this happens for you, you truly will be successful in your
business. There are many other forms of advertising on the
internet that produce poor results, but these are the two
biggest hitters that come to mind. 

If you’re a “newbie” and need a mentor to steer you in the
right direction, please visit my site at:
http://www.101homebusiness.org There is no need to sign up
for my opportunity either. I offer a free tutorial that will
guide you towards starting and maintaining your business.
http://www.101homebusiness.org/tutorial 

Best Wishes for your future success and prosperity! 

Rebecca Gilbert 

Rebecca has been a successful entrepreneur since July, 2002.
If you truly need a mentor to help you get your business
started, please visit her at:
http://www.home-business-opportunity.biz