Copyright © 2004, Robin Porter

Intrepreneurs Notebook

 

 

 

Intrepreneur  (intrupru'nur, n.) One who organizes an

  Internet Venture and assumes the risks for it;

  risk-taking businessperson: someone who sets up

  and finances new Internet enterprises to make a

  profit.

 

 

Don't look for it in your dictionary, it ain't there. It's just

my definition of the new breed of Internet Entrepreneur.

 

 

So what does it take to become a successful 'Intrepreneur'?

Just what are those specific qualities you will need to develop.

 

 

 

 

Be a fast mover

 

 

The Internet moves at light speed - well almost! New ideas and

trends develop and take hold quickly, so you need to 'keep your

wits about you' to keep up! Make sure you're up date on the

latest trends and technologies - there's no prizes for the

Tortoise in this race!

 

 

 

 

Be an ideas person - think laterally!

 

 

Revenue models are inherently more complex than with bricks and

mortar businesses. There's many sides to cash generation on the

Net - direct sales, affiliate marketing, back end sales, joint

ventures, online advertising. Be creative when designing your

revenue streams!

 

 

 

 

Stay  'in tune' with your markets

 

 

The Net is a great leveler! As one 'Intrepreneur' found out

when he sold his business - then bought it back - you have many

advantages over larger, corporate businesses. Stay in touch with

your customers - their needs and the demands of the marketplace

- then implement changes to your business quickly.  This way you

'steal the advantage' from the big boys. You may not have the

bulging bank account, but you can make sure you spend wisely.

 

 

 

 

Roll up your sleeves and get your hands dirty!

 

 

To find out what people really want, you have to get among them.

Talk to them and get amongst them - in the forums and chatrooms.

Find out what they want - what will make their life easier. Then

work out how to give it to them.

 

 

 

 

Never - ever - stop learning

 

 

As MJ, a multi millionaire Intrepreneur, told me, 'You have to

get a doctorate from Toilet University!'.

 

 

Keep reading, keep learning. It has a cumulative effect - it all

adds up. Sooner or later all that information that you've read,

stored in your subconscious, will combine to create a killer

idea - the type that bubbles up to the surface as if from

nowhere.

 

 

Read about new technologies and trends, read about successful

businesses, and read motivational and self help material to

keep you going.

 

 

 

 

Develop the right attitude

 

 

Positivity leads to creativity which leads to ideas which leads

to profits which gives you a great attitude which leads to

positivity which leads to . . .

 

 

.. . and so on! A vicious circle - but you can make it work to

your advantage!

 

 

 

 

 

 

Take action - and keep going

 

 

Successful Intrepreneurs take action. And never give up. Edison

is remembered for inventing the lightbulb - not his thousands

of failed attempts.

 

 

Like any good sailor, you must take action and set sail - adjust

your course from time to time to take account of the weather,

check your compass now and again to make sure you're still on

course - and eventually you'll get to your destination.

 

 

 

 

Get started! The journey of a 1000 miles begins with one step.

Start moving. Now.

 

 

 

Resource Box:

-----------------------------------------------------------------

Robin Porter is publisher of the book 'Intrepreneur:

$132,000 a Month ...and Rising'. The true rags to riches

story of an Internet Entrepreneur - available FREE - at

 

 

© 2004 Robin Porter